Cookies Policy

Last updated: 4.12.2025

This Cookie Policy explains what cookies are, what types of cookies we use on the website https://redbeesoftware.com/, for what purposes, and how you can manage your cookie preferences.

Redbee Software respects user privacy and is committed to protecting personal data in accordance with Regulation (EU) 2016/679 (“GDPR”) and Law 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector.

The website https://redbeesoftware.com/ is the official website of Redbee Software S.R.L., headquartered in Cluj-Napoca, Strada Cotită 9, Cluj County, Romania, VAT Number (CUI) 40091598, registered with the Trade Registry under no. J12/4945/2018.
Redbee Software operates only this website and uses cookies.

1. What are cookies?

Cookies are small text files that a website stores on your device (computer, mobile phone, tablet) when you visit it. They can serve functional, statistical, or marketing purposes and help improve your browsing experience.

Cookies may be:

  • session cookies (temporary – deleted when you close your browser)
  • persistent cookies (stored for a predefined period)
  • first-party cookies (set by our domain)
  • third-party cookies (set by external services integrated into the website)

2. What types of cookies do we use?

2.1. Strictly necessary cookies

These cookies are essential for the proper functioning of the website and cannot be disabled in our systems. They include cookies needed for:

  • operation of technical elements of the site
  • management of cookie consent

These cookies do not require your consent.

2.2. Performance and analytics cookies (Analytics)

We use Google Analytics 4 (GA4) via Google Tag Manager (GTM) to collect anonymized statistical information about website visitors, such as:

  • pages visited
  • visit duration
  • device type
  • traffic source

Google may process this data for its own purposes in accordance with its policies.
All analytics data is anonymized (IP anonymization applied).

  • Provider: Google LLC
  • Type: Third-party
  • Purpose: Traffic and user behavior analytics
  • Consent required: Yes

2.3. Marketing and retargeting cookies

These cookies help us display relevant ads to you on external platforms such as Facebook, Instagram, and Google.

a) Meta Pixel (Facebook Pixel)

Used for:

  • measuring the performance of Meta Ads campaigns
  • creating custom audiences
  • remarketing

Provider: Meta Platforms Ireland Ltd.

b) Google Ads / Google Marketing Platform

Cookies used for:

  • remarketing
  • conversions
  • optimizing Google Ads and YouTube Ads campaigns

Provider: Google LLC**

These cookies track website visits and your interactions in order to personalize ads within partner networks.
Consent required: Yes

3. How you can control cookies

3.1 Through the cookie consent banner

On your first visit to the site, you can:

  • accept all cookies
  • reject optional cookies
  • customize your preferences

You can modify your choices at any time via the “Cookie Settings” section.

3.2 Through your browser

Browsers allow you to block or delete cookies:

  • Chrome
  • Safari
  • Firefox
  • Edge

Depending on your browser settings, some website functionalities may become unavailable.

4. List of cookies used

4.1 Strictly necessary cookies

Name:

cookie_consent, _tagmanager

Provider:

Redbee Software, Google

Duration:

6 months, session

Purpose:

Stores cookie preference settings, Manages GA4/GTM scripts

4.2 Analytics cookies (GA4)

Name:

_ga, _ga*

Provider:

Google, Google

Duration:

2 years, 2 years

Purpose:

Distinguishes users, Session persistence and GA4 parameters

4.3 Marketing cookies

Name:

_fbp, fr, IDE, ANID

Provider:

Meta, Meta, Google, Google

Duration:

3 months, 3 months, 1 year, 1 year

Purpose:

User identification for remarketing, Ad attribution and targeting, Google Ads optimization, Personalized advertising

5. Transfer of data outside the EU

Google and Meta services may transfer data to servers located in the United States.
These transfers are carried out under Standard Contractual Clauses (SCCs) approved by the European Commission.

6. Updates to the Cookie Policy

We may update this Policy at any time.
Any modification will be published on this page.
We encourage you to review the Cookie Policy periodically.

7. Contact

For questions regarding this Cookie Policy or data protection:

Redbee Software S.R.L.

Offices

Cluj-Napoca, Romania

Redbee Software SRL

Cotită 9, Cluj-Napoca, Romania

New York, United States

Redbee Software LLC

1140 Avenue of the Americas New York, NY 10036 United States

London, United Kingdom

Redbee Software LTD

71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom

Copyright © 2025 Redbee All Rights Reserved.